A family friend ended up in the hospital. I wanted to send her something that would lift her spirits—not a generic card, not flowers that would wilt in a week. So I made her something. The first iteration of what would become Bouquet Cards. She loved it!

After I sent it I thought: that should have been a card.

So that's what I made next—and for Mother's Day, I gifted the Bouquet Cards to some of my favorite moms. Their reactions told me everything.

I started Petals to Paper because I wanted to make something people would actually hold onto. A card that felt like a gift in itself. Worth keeping.

— Kirah